'We're Here To Help'. It's something neighbors, friends or family say to each other. It's not something you'd ever expect from a bank—and that is exactly the point.

HELP FOR EVERYONe

What began as rebranding for Harris Bank, quickly blossomed into a prime example of integrated advertising. The Idea is to show how helpful a bank can be by demonstrating how helpful they are with everything else. Ideally each viewer will engage this campaign at various times and places throughout the day all the while receiving specific, helpful advice from Harris Bank—hopefully making their routine just a little bit easier

Harris Outdoor 360°

This is the heart and soul of the Harris Bank campaign. The idea? Buy media in places where someone might need some advice or assistance, and when they do—voilà! Harris is there to help.

HARRIS BANK TELEVISION

The Harris Bank broadcast work grew organically from the original outdoor campaign. In these these spots, our hero faces a small everyday challenge, when suddenly Harris Bank offers some extremely timely help by way of the campaign's ads, albeit with slightly magical twist. Go ahead, take a look, you'll see what I mean.